Yuchai recently developed and promoted an electronically controlled intelligent engine that is fuel-efficient, low-emission, and intelligent. It is a cost-effective product that targets high-end, differentiated competition.
According to Huang Weishu, deputy general manager of sales company of Guangxi Yuchai Co., Ltd., this engine meets the country's three emission standards and is tailor-made for the loader with a displacement of 7.8 liters. The fuel-saving rate of the engine with 10 liters can save fuel 20 More than %, it can realize the power and torque output of multiple working conditions, real-time monitoring of the whole work process, and it is a truly intelligent engine. What is particularly commendable is that although this engine is equipped with a high-end, cutting-edge design, the price is much lower than that of an ordinary mechanical pump that is currently used in the market, and the market is completely acceptable. Such high-performance products will certainly be welcomed by the whole machine manufacturers. At the 2013 BICES exhibition in Beijing, Yuchai's product has received a lot of attention from the entire machine manufacturer.
Huang Weishu said that this product's cost-effective advantage is very obvious, other manufacturers want to use such a low price to make such high-end products is very difficult.
In spite of the downturn in the construction machinery industry, Yuchai’s sales in the market have had some impact, resulting in a 10% reduction in sales of Yuchai’s engineering machinery segment. “After all, the entire construction machinery industry is affected and the engine is not much better.†Huang Weishu said with a smile. However, with its strong growth in the automotive engine segment, Yuchai's overall sales situation is still relatively optimistic, with a year-on-year increase of 20%.
Market downturn is a bad thing and sometimes it can turn into a good thing. In the past few years when the construction machinery market was booming, Yuchai Engineering Machinery was under the pressure of competition from other companies and had been unable to settle down to sort out the market seriously. The product's competitive advantage was not obvious. The downturn of construction machinery in these two years gave Yuchai time to think hard. Today, when the homogenization of products is relatively serious, the mainframe manufacturers need differentiated products in order to open up the market and increase selling points and highlights for mainframe products. At present, the market urgently needs high-quality innovative products instead of simple low prices. If the products are not good, then the low prices are meaningless. Consumers cannot afford to buy a product that they do not like. Together. The emergence of electronically controlled intelligent engines precisely because of the demand of manufacturers in this area, Yuchai's R&D team and the host manufacturers have repeatedly studied and discussed and collided with thought sparks. After all, consumers use Yuchai's products.
With regard to the gap between China's advanced level in hydraulics, transmissions, and engines, Huang Weishu has his own views. He believes that the gap between domestic products and foreign products is obvious. This is related to China's industrial base and is also related to consumer spending habits. In the previous period, domestic consumers did not pursue the advanced nature of the product and paid more attention to the practicality of the product. If we break away from the national conditions and consumer habits, blindly pursuing more than abroad and close to foreign levels is somewhat unrealistic and meaningless. He pointed out that the difference between domestic construction machinery and foreign production is mainly due to the gap in basic industries.
Industrialization in foreign countries has generally gone through more than two hundred years. While China's industrialization time is still very short, it is not realistic to expect to catch up or exceed others in such a short period of time. "Our products are even worse than theirs, but we have our advantage, that is, cost-effective and strong after-sales service support, which is our magic weapon to establish a foothold in the market and our competitive advantage." Huang Weishu believes that We can catch up with the gap, but there is no need to scrounge ourselves, and there is no need to respect foreign affairs. "Our scientific research and manufacturing level is still very strong." Huang Weishu said.
In addition to the focus on the promotion of electronically controlled engines, natural gas-fueled clean energy engines are also Yuchai's main push products. Yuchai has been developing and producing natural gas engines since 1995, and it has formed a series of supporting equipment that is widely used in taxis, buses, buses, and mining trucks. Huang Weishu believes that as the national infrastructure continues to improve and increase, the application of natural gas engines will be more and more broad.
In the downturn of the market, domestic construction machinery enterprises are facing the pain of transformation and upgrading. Some enterprises with relatively low technological content and relatively low strength will gradually be eliminated by the market. The development direction of mainstream brand enterprises is becoming more and more stable. Over the past few years, domestic construction machinery companies have developed relatively fast and their ability to resist risks has become stronger. With the full competition of the market, this industry will go very smoothly in the future.†Huang Weishu said.
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