Iron and steel industry "fateful" Steel logistics began to embrace the mobile Internet

As a raw material for production of iron ore, China, Japan, and the European Union are the world’s top three iron ore importers and importers, while Central America, South America, and Oceania are the major iron ore exporters. From these we can see that steel logistics has great demand potential.

Iron and steel logistics began to embrace the mobile Internet 2013 was a year full of ups and downs in the domestic steel logistics industry. The steel circulation industry experienced a deep crisis: a serious surplus in the iron and steel industry, shrinking downstream demand, and a large number of steel logistics companies that have closed down... this trend Still continuing, the steel logistics industry in 2014 is also destined to not be calm.


“As a steel trader and logistics company between steel mills and downstream customers, they are also faced with various problems such as delayed orders, delinquent loans, meager profits, and tighter funds.” China Steel Logistics Cooperation Forum held on January 11th At the XiBen Shinkansen member conference, He Liming, chairman of the China Federation of Logistics and Purchasing, frankly stated the dilemma faced by steel logistics companies.

At the meeting, Dong Baoqing, deputy director of the Department of Information Technology Promotion Department of the Ministry of Industry and Information Technology, revealed the danger: “The domestic steel trade crisis is really bad, but it is good for the development of steel industry e-commerce and the promotion of short-chain steel circulation. Very good."

According to Dong Baoqing, in the case of overcapacity and oversupply in the steel industry, the multi-level distribution system formed in the past is facing a disintegration situation. Under the background of the rapid development of information technology and the Internet, “short-chain economy has come”, and the logistics and trade system of steel is bound to accelerate transformation. The consensus formed by the industry today is that the current steel circulation industry in China is entering a new period of transition. How to innovate the iron and steel logistics trading model and how to accelerate the industrial linkage has become a common concern. According to Dong Baoqing, the iron and steel industry has embraced the trend of the Internet. Currently, over 30 iron and steel e-commerce companies have been tracked by the competent authorities. These emerging forces will change the development environment of the steel industry from various aspects such as transaction mode, logistics, and finance.

It is worth noting that steel logistics, as an important component of steel circulation, is currently at an early stage of development, but its enormous potential for development cannot be ignored. China's steel logistics must provide important support for the transformation and upgrading of the steel industry, and it also ushered in an important opportunity for strategic change.

Cai Jin, vice president of the China Federation of Logistics and Purchasing, believes that the use of e-commerce platform technology to develop the steel platform economy is the most profound change in circulation. “The economic development of commodity platforms must be specialized. This is a fundamental relationship with bulk commodity logistics. The form of steel logistics is not the same as the logistics form of coal and cement, so you must highly develop this logistics economy. You must be professional to develop this platform economy."

China's steel logistics can upgrade steel logistics from five aspects as an important part of steel circulation, and it is still in the initial stage of development, with enormous potential for development. China's steel logistics must also comply with the requirements of socio-economic development and create an "upgraded version" of steel logistics, which provides important support for the transformation and upgrading of the steel industry. According to the spokesman of the Seventh China Iron and Steel Logistics Cooperation Forum, China's steel logistics can be Click Upgrade to change.

First, change the business model, speed up the transformation from traditional traders to tradators and logistics providers, change the business model of “supplying dealers” to make a difference between buying and selling, take the initiative to approach customers, take the initiative to open up the market, take the initiative to upgrade services, and tap customers. Demand, providing differentiated services, creating more value for customers, building high-end service brands. This is an important means to win the market and it is also the way to survive in the future.

Second, promote industrial integration, speed up the extension of the industrial chain, and linkage development with upstream and downstream enterprises, and establish a strategic cooperation relationship in the supply chain. Deeply embedded in the industrial chain, with customers to achieve "bundled" development, and gradually from "competition" to "competition", the formation of you have me, I have your community of interests, and enhance the competitiveness of the entire supply chain. This will fundamentally change the pattern of industrial competition and promote the transformation and upgrading of the entire industry.

3. Insist on innovation and focus on strengthening and improving logistics value-added services such as circulation processing, logistics distribution, agent procurement, trade settlement, and logistics finance, and accelerate the transformation from traditional logistics to modern logistics. In the past two years, although there have been major risks in the logistics finance business, with the improvement of the regulatory system and the standardization of the management system, the leading role of logistics financial innovation in the entire industry will be further enhanced. This will help increase the efficiency of logistics services and enhance the status of the logistics industry in the entire industry.

Fourth, to encourage the development of the platform. At present, the impact of e-commerce on the social economy is increasing. It is necessary to develop and utilize online trading platforms to overcome the shortcomings of the spot market, promote the integration of business flow, logistics, capital flow, and information flow, and form an e-commerce operating model that seamlessly connects virtual and physical networks. This is the future development of the spot market. The important path of choice. At the same time, it is necessary to encourage interoperability between platforms, better play the platform economy, and establish a healthy and orderly platform ecosystem.

V. Promoting the layout of the network. As the market is further opened up, the breadth and depth of customer service networks will continue to increase. To meet customer needs, we must gradually expand the logistics network, promote the layout of logistics warehousing and distribution centers, promote chain replication and merger and reorganization, and form a regional and national logistics service network system.

In 2013, the domestic steel logistics industry was full of ups and downs. The steel circulation industry experienced a deep crisis: a serious surplus in the iron and steel industry, shrinking downstream demand, and a large number of steel logistics companies that have collapsed... This trend continues, 2014 The steel logistics industry is also destined to not be calm.

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